Q.1: X is claimed to have constructed an unmanned, heavier-than-air aircraft, named Marutsakhā ("friend of the air"), and flown it above Bombay's Chowpatty Beach in 1895. Contemporary accounts of a successful flight do not exist, and no reliable historical records document its existence. X's aircraft was reputed to have flown to a height of 1,500 feet (460 m). Pratap Velkar, a local architect who has researched X's life and written a book about him, denies this, stating that it rose to a small height before crashing. The aircraft has been described as a cylinder of bamboo, with claims it used mercury as a fuel. Identify X.
Q.2: The X Scandal was a sex scandal involving U.S. President Bill Clinton and a White House intern named X. Their affair began in 1995, when Clinton was 49 and X was 22, and lasted for 18 months. In a January 26, 1998, televised statement, Clinton famously said, "I did not have sexual relations with that woman, Ms. X." The scandal led to Clinton’s impeachment by the House of Representatives in 1998 on charges of perjury and obstruction of justice, though he was acquitted by the Senate. Who is X?
Q.3: Built in 1857, under the supervision of Cuthbert Bensley Thornhill, it was the largest town-planning project carried out in India before the establishment of New Delhi.
X was built a few months after the end of the Rebellion of 1857, when around eight villages were seized to form a new township.
During the early period of its development it was referred to as the White Town of the city as it was predominated by the British people and a very few Indians were allowed. Identify X.
Q.4: The culture of overtime work has a long history in Chinese IT companies,[where the focus is typically on speed and cost reduction.Companies employ a range of measures, such as reimbursing taxi fares for employees who remain working at the office late into the night, to encourage overtime work.The X working hour system is a work schedule practiced illegally by many tech companies in China. In this working system the employees work from 9:00 am to 9:00 pm, 6 days per week; i.e. 72 hours per week, 12 hours per day.According to China's state-owned media People's Daily, a 2013 survey showed that 98.8% of Chinese IT industry workers said they had health problems. Numerous overwork deaths and suicides have occurred during past decades due to the X system and other overtime work systems in China.
Q.5: Hrithik's look as the X had to be achieved around his current hairstyle that he is sporting for 'Guzaarish'. Considering his hair, the team's inspiration for his costume came from rock band Jethro Tull's front man Ian Anderson's look."
Behl said it was decided that while the fairytale character had to come through in the ad, it was also important to weave in contemporary elements. Y signed up Hrithik in 2009 as its brand ambassador and, according to media estimates, the deal was worth Rs.5 crore (Rs. 50 million.). Identify X, Y and put Funda.
Q.6: As per the folklore, the company actually went to the extent of deliberately delaying a small percentage of deliveries, thus creating word of mouth buzz. The offering and the campaign resonated very well with the psyche of the Indian consumer, and the _____ brand’s marketshare saw a sharp surge. X over the years became strongly identified with the delivery-promise of Y. The ad was massively popular, particularly the part where X in anticipation of a _____ dances around to an absurd jingle Z. Identify X, Y and the catchphrase Z.
Q.7: Jumpin is pitted against fruit drink brands such as Frooti and Maaza, in the mango segment primarily. Targeting families through kids, the brand has also incorporated Tom & Jerry cartoons on its packs with promise of some free merchandise. Jumpin earlier came up with an advertisement using an old Bollywood song from album Masoom as its jingle. Name the song that was used.
______________________________________________
Answers:
1. Shivakar Bapuji Talpade
2. Monica Lewinsky
3. Civil Lines, Allahabad
4. 996 culture (9 am to 9 pm office 6 days a week)
5. X: Pied Piper
Y: Reliance Industries
6. X: Paresh Rawal
Y: Domino's
Z: Ki Pizza Aaya Free
7. Nani Teri Morni Ko More Le Gaye
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